{"id":89892,"date":"2026-05-15T18:18:00","date_gmt":"2026-05-15T14:18:00","guid":{"rendered":"https:\/\/www.dubicars.com\/news?p=89892"},"modified":"2026-05-17T06:23:15","modified_gmt":"2026-05-17T02:23:15","slug":"rox-ai-vehicle-manufacturing-centre-abu-dhabi-kezad","status":"publish","type":"post","link":"https:\/\/www.dubicars.com\/news\/rox-ai-vehicle-manufacturing-centre-abu-dhabi-kezad.html","title":{"rendered":"ROX To Build AI Vehicle Manufacturing Centre In Abu Dhabi With 300,000 Annual Capacity"},"content":{"rendered":"\n<p><a href=\"https:\/\/www.dubicars.com\/new-cars\/rox\">ROX<\/a> will establish an advanced AI-driven vehicle manufacturing centre in Abu Dhabi, strengthening the UAE\u2019s position in smart mobility, vehicle production and industrial exports. The facility will be located at <a href=\"https:\/\/www.kezadgroup.com\/en\/business-facilities\/pre-built-warehouses\">KEZAD Logistics Park<\/a> in Musaffah and is expected to begin operations in the second half of 2026.<\/p>\n\n\n    <div class=\"ai-quick-summary\" dir=\"ltr\">\n        \n        <h3>\n            <img decoding=\"async\" src=\"https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2025\/08\/06143839\/sparkler.png\" alt=\"Sparkler Icon\" style=\"width: 30px; height: 30px; vertical-align: middle; margin-top: 10px;\">\n             AI Quick Summary        <\/h3>\n        <p style=\"text-align: justify; direction: ltr;\">ROX is establishing an advanced AI-driven vehicle manufacturing centre in Abu Dhabi&#039;s KEZAD Logistics Park, with operations expected to begin in the second half of 2026. This facility aims for an annual production capacity of 300,000 vehicles by 2030, significantly bolstering the UAE&#039;s position in smart mobility, vehicle production, and industrial exports, and supporting its national industrial strategy.<\/p>\n        <small>This summary was generated by AI using this article\u2019s content.<\/small>\n\n                    <h4 style=\"font-weight: 600; margin-top:10px;\">Read Next<\/h4>\n          <ul class=\"aqs-related-posts\">\n            <li class=\"aqs-related-item\">\n            <a href=\"https:\/\/www.dubicars.com\/news\/rox-motor-uae-manufacturing-w-motors.html\" class=\"aqs-related-link\">\n                <img decoding=\"async\" width=\"150\" height=\"84\" src=\"https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2025\/05\/26175220\/roxmotorandwmotorssignanmouatmiite2025-150x84.jpg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"\" srcset=\"https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2025\/05\/26175220\/roxmotorandwmotorssignanmouatmiite2025-150x84.jpg 150w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2025\/05\/26175220\/roxmotorandwmotorssignanmouatmiite2025-300x169.jpg 300w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2025\/05\/26175220\/roxmotorandwmotorssignanmouatmiite2025-1024x576.jpg 1024w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2025\/05\/26175220\/roxmotorandwmotorssignanmouatmiite2025-768x432.jpg 768w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2025\/05\/26175220\/roxmotorandwmotorssignanmouatmiite2025.jpg 1280w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>                <div class=\"aqs-related-title\">\n                    ROX Motor To Build EVs In Abu Dhabi With W Motors                <\/div>\n            <\/a>\n        <\/li>\n            <li class=\"aqs-related-item\">\n            <a href=\"https:\/\/www.dubicars.com\/news\/rox-01-review-hybrid-suv-specs-features-price.html\" class=\"aqs-related-link\">\n                <img decoding=\"async\" width=\"150\" height=\"84\" src=\"https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2024\/03\/22191857\/rox-01-review-specs-price-features-4-150x84.jpg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"\" srcset=\"https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2024\/03\/22191857\/rox-01-review-specs-price-features-4-150x84.jpg 150w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2024\/03\/22191857\/rox-01-review-specs-price-features-4-300x169.jpg 300w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2024\/03\/22191857\/rox-01-review-specs-price-features-4-1024x576.jpg 1024w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2024\/03\/22191857\/rox-01-review-specs-price-features-4-768x432.jpg 768w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2024\/03\/22191857\/rox-01-review-specs-price-features-4-1536x864.jpg 1536w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2024\/03\/22191857\/rox-01-review-specs-price-features-4.jpg 1600w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>                <div class=\"aqs-related-title\">\n                    ROX 01 Review \u2014 Hybrid, Practical, Rugged &amp; Tech-loaded Chinese SUV                <\/div>\n            <\/a>\n        <\/li>\n            <li class=\"aqs-related-item\">\n            <a href=\"https:\/\/www.dubicars.com\/news\/chinese-car-brands-in-uae.html\" class=\"aqs-related-link\">\n                <img decoding=\"async\" width=\"150\" height=\"84\" src=\"https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2025\/01\/23173350\/top-10-chinese-family-cars-for-sale-in-uae-5-150x84.jpg\" class=\"attachment-thumbnail size-thumbnail wp-post-image\" alt=\"\" srcset=\"https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2025\/01\/23173350\/top-10-chinese-family-cars-for-sale-in-uae-5-150x84.jpg 150w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2025\/01\/23173350\/top-10-chinese-family-cars-for-sale-in-uae-5-300x169.jpg 300w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2025\/01\/23173350\/top-10-chinese-family-cars-for-sale-in-uae-5.jpg 320w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>                <div class=\"aqs-related-title\">\n                    Chinese Car Brands Officially Available In The UAE                <\/div>\n            <\/a>\n        <\/li>\n    <\/ul>\n\n\n            <\/div>\n    \n\n\n\n<p>The 10,000 sqm centre is planned as one of the Middle East\u2019s first advanced AI manufacturing hubs for vehicles. ROX is targeting an annual production capacity of 300,000 vehicles by 2030, with the project expected to support the UAE\u2019s Operation 300Bn industrial strategy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-rox-local-production-in-the-uae\"><strong>ROX Local Production In The UAE<\/strong><\/h2>\n\n\n\n<p>ROX has signed a strategic lease agreement with Khalifa Economic Zones Abu Dhabi, also known as KEZAD Group, to set up the new facility within KEZAD\u2019s industrial ecosystem.<\/p>\n\n\n\n<p>The project will support ROX\u2019s plans to expand across the UAE, the wider Middle East and global markets. Once operational, the centre will focus on intelligent, scalable vehicle production and exports.<\/p>\n\n\n\n<p>Key highlights include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Facility size: 10,000 sqm<\/li>\n\n\n\n<li>Location: KEZAD Logistics Park, Musaffah<\/li>\n\n\n\n<li>Operations expected: H2 2026<\/li>\n\n\n\n<li>Target production: 300,000 vehicles annually by 2030<\/li>\n\n\n\n<li>Focus: AI-led vehicle manufacturing and exports<\/li>\n\n\n\n<li>Strategy: \u201cMade in the Emirates, Made for the World\u201d<\/li>\n<\/ul>\n\n\n\n<p>The facility will support ROX\u2019s ambition to build a strong regional manufacturing base while serving international markets from Abu Dhabi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-is-this-important-for-the-uae-automotive-sector\"><strong>Why Is This Important For The UAE Automotive Sector?<\/strong><\/h2>\n\n\n\n<p>The ROX facility comes at a time when the UAE is pushing deeper into advanced manufacturing, electric mobility and non-oil industrial growth.<\/p>\n\n\n\n<p>The project is expected to contribute up to 10% to the UAE\u2019s Operation 300Bn initiative, which aims to expand the country\u2019s industrial sector. It also supports Abu Dhabi\u2019s plans to become a major base for future mobility, logistics and export-led manufacturing.<\/p>\n\n\n\n<p>For the UAE auto industry, the project could bring:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>More local vehicle production capacity<\/li>\n\n\n\n<li>Growth in new energy and intelligent vehicles<\/li>\n\n\n\n<li>Stronger automotive supply chains<\/li>\n\n\n\n<li>Higher export potential from Abu Dhabi<\/li>\n\n\n\n<li>More focus on AI-led industrial systems<\/li>\n\n\n\n<li>Support for skilled jobs and workforce development<\/li>\n<\/ul>\n\n\n\n<p>The agreement also comes as the UAE\u2019s non-oil foreign trade reached AED 3.8 trillion in 2025, showing the growing role of trade and manufacturing in the country\u2019s economy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-official-statements\"><strong>Official Statements<\/strong><\/h2>\n\n\n\n<p>Abdullah Al Hameli, CEO of Economic Cities &amp; Free Zones at AD Ports Group, said the agreement reflects KEZAD\u2019s role in attracting quality industrial investment into Abu Dhabi.<\/p>\n\n\n\n<p>He said KEZAD provides businesses with the infrastructure, connectivity and regulatory environment needed to scale efficiently and compete internationally.<\/p>\n\n\n\n<p>Jarvis, Founder and CEO of ROX, said the agreement will bring advanced manufacturing capabilities to Abu Dhabi and help position the UAE as a globally connected manufacturing and export hub.<\/p>\n\n\n\n<p>He added that ROX aims to support a broader supply chain around its manufacturing footprint, regional expansion and the UAE\u2019s long-term industrial ecosystem.<\/p>\n\n\n\n<p>Mohammad Al Kamali, Chief Trade &amp; Industry Officer at Abu Dhabi Investment Office, said Abu Dhabi is building one of the world\u2019s most competitive and future-ready industrial ecosystems. He said the ROX facility deepens this ecosystem and reinforces the emirate\u2019s role as a destination for advanced industry.<\/p>\n\n\n\n<p>He also added that Abu Dhabi is strengthening supply chain resilience and local production while positioning itself at the forefront of global transformation in manufacturing and trade.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-will-kezad-support-rox-s-manufacturing-plans\"><strong>How Will KEZAD Support ROX\u2019s Manufacturing Plans?<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" loading=\"lazy\" src=\"https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2026\/05\/17061843\/rox-manufacturing-abu-dhabi-uae-production-1-1024x576.webp\" alt=\"\" class=\"wp-image-89893\" srcset=\"https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2026\/05\/17061843\/rox-manufacturing-abu-dhabi-uae-production-1-1024x576.webp 1024w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2026\/05\/17061843\/rox-manufacturing-abu-dhabi-uae-production-1-300x169.webp 300w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2026\/05\/17061843\/rox-manufacturing-abu-dhabi-uae-production-1-150x84.webp 150w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2026\/05\/17061843\/rox-manufacturing-abu-dhabi-uae-production-1-768x432.webp 768w, https:\/\/d3jvxfsgjxj1vz.cloudfront.net\/news\/wp-content\/uploads\/2026\/05\/17061843\/rox-manufacturing-abu-dhabi-uae-production-1.webp 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>The new centre will be based in KEZAD Musaffah\u2019s KLP project, giving ROX access to Abu Dhabi\u2019s strong logistics and industrial network.<\/p>\n\n\n\n<p>The location offers:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Multimodal logistics connectivity<\/li>\n\n\n\n<li>Access to regional and global markets<\/li>\n\n\n\n<li>Competitive utilities<\/li>\n\n\n\n<li>Industrial infrastructure<\/li>\n\n\n\n<li>Proximity to supply chain partners<\/li>\n\n\n\n<li>Support for export-focused operations<\/li>\n<\/ul>\n\n\n\n<p>This makes KEZAD a key part of ROX\u2019s plan to build vehicles in the UAE and export them to markets across the Middle East and beyond.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-does-rox-bring-to-the-uae-market\"><strong>What Does ROX Bring To The UAE Market?<\/strong><\/h2>\n\n\n\n<p>ROX is a global AI technology company focused on new energy vehicles, intelligent mobility and luxury all-terrain SUVs. The brand has been gaining attention in the UAE and across the MENA region.<\/p>\n\n\n\n<p>The company has delivered more than 5,000 vehicles in the UAE and over 20,000 vehicles across the MENA region. Its growth has been driven by demand for luxury off-road SUVs, new energy technology and connected mobility features.<\/p>\n\n\n\n<p>ROX is also working with UAE-based organisations in areas such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Advanced materials<\/li>\n\n\n\n<li>Sovereign AI<\/li>\n\n\n\n<li>Smart city mobility<\/li>\n\n\n\n<li>Workforce development<\/li>\n\n\n\n<li>Data-driven vehicle technology<\/li>\n<\/ul>\n\n\n\n<p>These partnerships are expected to support a wider ecosystem around the new Abu Dhabi facility.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-are-the-current-rox-models-on-sale-in-the-uae\"><strong>What Are The Current ROX Models On Sale In The UAE?<\/strong><\/h2>\n\n\n\n<p>ROX currently has two SUV models listed in the UAE: the ROX 01 and the ROX Adamas. Both models target buyers looking for a luxury all-terrain SUV with new-energy technology, a strong road presence, and family-friendly practicality.<\/p>\n\n\n\n<p>The <a href=\"https:\/\/www.dubicars.com\/new-cars\/rox\/01\">ROX 01<\/a> is the brand\u2019s key SUV in the UAE and is offered as a luxury all-terrain model with extended-range electric vehicle technology. It is designed for city driving, long-distance use and outdoor trips.<\/p>\n\n\n\n<p>The <a href=\"https:\/\/www.dubicars.com\/new-cars\/rox\/adamas\">ROX Adamas<\/a> is positioned as a newer, more premium evolution of the ROX 01, with added luxury-focused features and a stronger lifestyle appeal.<\/p>\n\n\n\n<p>This line-up gives ROX a focused entry into the UAE\u2019s premium SUV market, where demand for luxury, technology and off-road capability remains strong.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-does-this-mean-for-abu-dhabi-s-industrial-future\"><strong>What Does This Mean For Abu Dhabi\u2019s Industrial Future?<\/strong><\/h2>\n\n\n\n<p>The ROX-KEZAD agreement shows how Abu Dhabi is moving beyond traditional logistics and industrial land development. The emirate is now building a stronger base for smart factories, advanced mobility and global trade.<\/p>\n\n\n\n<p>With AI-led manufacturing, export potential and a focus on new energy vehicles, the ROX facility could become a benchmark project for high-end intelligent automotive production in the Middle East.<\/p>\n\n\n\n<p>Stay tuned to <a href=\"https:\/\/www.dubicars.com\/news\/\">UAE\u2019s most popular auto blog<\/a> for more information about the latest happenings in all of the Emirates.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ROX will establish an advanced AI-driven vehicle manufacturing centre in Abu Dhabi, strengthening the UAE\u2019s position in smart mobility, vehicle production and industrial exports. The facility will be located at KEZAD Logistics Park in Musaffah and is expected to begin<\/p>\n","protected":false},"author":24,"featured_media":89895,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3,2526],"tags":[117,943,965,2619,1227],"class_list":["post-89892","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-car-news","category-chinese-cars","tag-abu-dhabi","tag-auto-news","tag-chinese-cars","tag-kezda","tag-rox"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.3.1 (Yoast SEO v25.3.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ROX To Build AI Vehicle Factory In Abu Dhabi | Locally Produced Cars In The UAE<\/title>\n<meta name=\"description\" content=\"ROX 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