ROX 01 ALL ROUND

Highlights

• 7+ seat capacity with captain chairs
• Most advanced ADAS standard
• Lowest running cost in class

Summary

This ROX 01 represents a unique opportunity to own a virtually new Range Extended Electric Vehicle (REEV) that bridges the gap between traditional combustion and full electric mobility in the GCC. With its minimal delivery mileage, this SUV offers the pristine condition of a showroom vehicle without the initial depreciation hit typically seen in the luxury segment. The white exterior is the most sought-after color in the region, ensuring maximum heat reflection during intense summer months and a higher resale value when you decide to upgrade. Its 476 hp output and sophisticated All Wheel Drive system make it exceptionally well-suited for the diverse terrain of the Emirates, from urban commutes in Dubai to weekend escapes. The REEV powertrain is a game-changer for the local market, eliminating range anxiety by using a 1.5L engine solely to charge the battery, providing a smooth, silent electric drive with a total range exceeding 1,000 km. It stands out in a crowded SUV market through its blend of rugged off-road aesthetics and high-tech minimalist luxury. For a tech-forward buyer in the GCC, this vehicle offers the lowest daily running costs and the highest standard of modern safety tech available today.

This Car vs Other 2025 ROX 01s

Compared to other 2025 models currently entering the market, this specific unit is characterized by its exceptionally low mileage, having covered only 1,400 km. This means the mechanical components, battery health, and interior materials are in near-perfect condition, effectively offering a new-car experience. In the GCC market, where the average annual mileage is significantly higher than the global average, such low usage at the start of its life cycle provides a massive advantage for long-term reliability. The white exterior is not just a stylistic choice but a strategic one for the Middle East, as it remains the most liquid color for resale and offers the best thermal performance in extreme heat. While many units in this year may be used as demonstrators or test vehicles, this car retains its fresh factory feel across every panel and switch. This listing represents the top tier of availability for a vehicle of this manufacture year, providing a head start on the standard depreciation curve. Buyers will find that this 2025 model sets a high bar for current inventory in terms of overall preservation.

ALL ROUND vs Lower Trims

The ALL ROUND trim is the pinnacle of the ROX 01 lineup, offering a comprehensive suite of features that lower specifications do not match. While base versions might focus on the core powertrain, this trim adds the critical luxury elements that GCC buyers demand, such as enhanced seat ventilation and massage functions for the first and second rows. The interior is upgraded to include higher-quality materials and a more sophisticated ambient lighting system that transforms the cabin at night. In terms of technology, this trim includes the full sensor suite required for the most advanced driver assistance features, which are often limited or optional on lower-grade versions. The second-row captain chairs are a defining feature of this trim, providing a level of passenger comfort and executive feel that bench-seat models simply cannot replicate. Furthermore, the ALL ROUND specification includes an upgraded climate control system designed to manage the high ambient temperatures of the region more effectively for all seven passengers. Choosing this trim ensures that the vehicle remains competitive in the used market, where highly-specced Chinese luxury SUVs are increasingly preferred over entry-level counterparts.

01 vs Segment Rivals

The ROX 01 competes in the burgeoning segment of luxury REEV SUVs, standing toe-to-toe with established players like the Li Auto L8 and the Seres 5. Where the ROX 01 leads its rivals is in its more rugged, boxy design that appeals to the GCC's traditional love for substantial SUVs while maintaining a futuristic electric edge. Its total power output of 476 hp provides a more visceral acceleration experience than many standard hybrids in this class. The inclusion of a 7-seat configuration as standard gives it a practical advantage over competitors that often sacrifice the third row for battery packaging. For long-distance GCC driving, such as the frequent trips between Abu Dhabi and Riyadh, the ROX 01 provides a higher total combined range than many pure EVs, ensuring you never have to plan your route around charging stops. The interior technology interface is often cited as being more intuitive and responsive than European luxury rivals in the same price bracket. It manages to balance the utility of a family hauler with the sophistication of a modern tech hub, making it a more versatile choice than the more city-focused crossovers in the segment.

Running Costs & Resale

Running costs for the ROX 01 are among the lowest in the large SUV segment due to its REEV architecture. In typical GCC city traffic, where idling can consume significant fuel in traditional cars, the ROX 01 operates primarily as an EV, dramatically reducing monthly fuel expenditure. On highways, the 1.5L range-extender remains highly efficient, sipping fuel only when necessary to maintain battery levels. While this is a Chinese regional spec vehicle, the growing popularity of this model in the UAE and wider GCC means that specialized service centers and parts availability are rapidly expanding. Generally, high-tech REEVs in the UAE are seeing a stable depreciation rate compared to early pure electric adopters, as the hybrid nature makes them more attractive to a broader second-hand audience. The value retention at the three-year mark is bolstered by the 2025 model year status and the low initial mileage. Routine servicing is simplified compared to a traditional V8 SUV, with fewer mechanical wear items in the drivetrain. This car represents a smart financial hedge against rising fuel prices while maintaining a luxury lifestyle.

Performance & Capability

The most impressive performance metric of the ROX 01 is its 476 hp output, which allows this large SUV to move with surprising agility. The instant torque provided by the dual motors ensures that highway overtaking is effortless, a necessary trait for the fast-paced multi-lane roads common in the GCC. Its All Wheel Drive system is intelligently managed to provide maximum traction on sand-blown tarmac or gravel paths leading to desert camps. Despite its size, the 0-100 km/h performance is competitive with many sports sedans, providing a premium driving feel every time the light turns green. The ground clearance is ample for navigating standard off-road trails, making it a perfect companion for family weekend trips to the mountains or the dunes. Multiple drive modes allow the pilot to prioritize either efficiency for the daily commute or maximum performance for spirited weekend drives. The suspension is tuned for high-speed stability, ensuring that long-distance cross-border journeys are remarkably smooth and composed. This vehicle doesn't just look capable; it has the engineering depth to handle the unique demands of the Middle Eastern environment.

Comfort & Cabin

Inside the ROX 01, the cabin is designed as a high-tech sanctuary optimized for the GCC climate. The 7-seat layout features premium materials throughout, with the second-row captain chairs being the highlight for family or executive use. These seats offer individual adjustments that ensure long-distance comfort during trips between emirates. The air conditioning system is exceptionally powerful, featuring multiple zones and dedicated vents for all three rows to ensure the cabin stays at a crisp temperature even when outside conditions exceed 45°C. Sound insulation is a major focus, with acoustic glass and heavy dampening keeping the roar of high-speed highway traffic at bay. The minimalist dashboard is dominated by massive high-resolution screens that provide both infotainment and vehicle management at your fingertips. For those who value a premium audio experience, the standard system in this trim delivers concert-hall clarity. Large windows and a panoramic roof create an airy, spacious feel, while high-quality sunshades help manage the intense local sunlight. It is a space designed for modern families who refuse to sacrifice luxury for utility.

Safety

Safety in the ROX 01 is handled by one of the most comprehensive ADAS suites in the industry, utilizing a network of cameras and sensors to provide 360-degree protection. Features such as Blind Spot Monitoring and Lane Keep Assist are invaluable for navigating the dense, high-speed traffic of the UAE's major highways. The Adaptive Cruise Control is particularly smooth, making the long drives across the desert significantly less fatiguing by maintaining safe distances automatically. Forward Collision Warning and Emergency Braking provide an extra layer of security in unpredictable city traffic. For families, the inclusion of multiple ISOFIX points and a robust curtain airbag system that covers all three rows gives peace of mind. The vehicle’s structure is built with high-strength steel designed to meet rigorous global standards, ensuring maximum occupant protection. This trim includes automated parking features that take the stress out of maneuvering such a substantial SUV in tight urban spaces. In a region where road safety is a top priority for buyers, the ROX 01 stands out as a leader in active prevention.

The bottom line

For the forward-thinking GCC buyer who wants the luxury and size of a premium SUV without the fuel bills or range anxiety, this 2025 ROX 01 is a standout choice. With delivery-level mileage and the most desirable color for the desert, it is a smart, tech-driven investment in family mobility.

AI insights generated from market expert data. Always inspect the vehicle before purchase.