ROX 01 ALL ROUND

Highlights

• 7+ seat capacity with captain chairs
• Most advanced ADAS standard
• Lowest running cost in class

Summary

This listing represents a groundbreaking entry into the GCC SUV market, offering a Range Extended Electric Vehicle (REEV) setup that solves the range anxiety typically associated with pure EVs in our region. With its 2026 model year status, this vehicle is essentially ahead of the curve, providing a fresh alternative to traditional luxury SUVs. The black exterior is a high-demand choice in the UAE and wider GCC, ensuring strong resale liquidity and a commanding presence on the road. The 7-seat configuration makes it a perfect fit for larger families who require versatile seating without sacrificing modern aesthetics. Combining nearly 500 horsepower with an efficient small-displacement range extender, it bridges the gap between high-performance driving and low daily operational costs. For a buyer looking to lead the transition to electrified driving while maintaining the utility of a full-size SUV, this is currently one of the most compelling opportunities in the market.

This Car vs Other 2026 ROX 01s

Being a 2026 model year vehicle, this car sits at the very start of its lifecycle in the GCC, meaning it carries the latest software architecture and hardware revisions available for the platform. While many 01 models may appear similar, this specific unit’s black finish is a strategic advantage for the local market, as it remains one of the fastest-moving colors at resale. The mileage is virtually negligible given the model year, placing it significantly below the typical GCC annual average of 25,000 km. This translates to a vehicle that feels and operates as close to new as possible, offering a pristine cabin and mechanical components that have yet to face the rigors of multiple summer cycles. Buyers here are getting the full benefit of the latest manufacturing standards, ensuring that high-voltage components and thermal management systems are at their peak efficiency for our climate.

ALL ROUND vs Lower Trims

The All Round trim is designed to be the definitive luxury specification, adding several high-value features that are often optional on base models. Most notably, this trim focuses on the 'no compromise' seating arrangement, which includes premium materials and enhanced adjustability that GCC buyers expect in a high-end SUV. It includes a comprehensive technology package, featuring an upgraded infotainment system and high-definition cameras that make navigating tight parking spots in Dubai or Riyadh significantly easier. The interior lighting and acoustic glass used in this trim provide a level of cabin quietness that is noticeably superior to more basic versions, a feature that becomes invaluable during long, high-speed highway commutes. Furthermore, the All Round specification ensures that the full suite of comfort features, such as multi-zone climate control for all three rows, is included to handle our extreme summer temperatures.

01 vs Segment Rivals

The 01 occupies a unique space in the market, standing out against traditional competitors like the Li Auto L8 or the BYD Tang. While many rivals rely on pure electric drivetrains or traditional hybrids, the REEV system in the 01 offers a distinct advantage for those who frequently drive between emirates or across GCC borders where charging infrastructure may vary. It offers a larger interior volume than many Japanese or European mid-size SUVs, particularly in the third row, making it a more practical choice for school runs and family weekend trips. The combination of 476 horsepower puts it well ahead of most 4-cylinder or 6-cylinder SUVs in its price bracket, providing sports-car levels of acceleration in a family-oriented package. Its air filtration and cooling capacity have been designed to meet the demands of markets with high dust and heat indices, giving it an edge in maintaining cabin freshness compared to imports from cooler climates.

Running Costs & Resale

Operating a Range Extended Electric Vehicle in the GCC offers a massive financial advantage, particularly for those with a high daily mileage between cities like Abu Dhabi and Dubai. Users can enjoy the low cost of electric driving for city commutes, while the 1.5-liter generator ensures the vehicle never needs to stop for long charging sessions on the highway. Maintenance is generally simpler than a traditional high-performance SUV, as the internal combustion engine operates at optimized RPM ranges purely for power generation, reducing wear on traditional mechanical parts. This model is currently seeing a steady growth in popularity across the UAE and Saudi Arabia, which helps stabilize its depreciation curve. Resale value is further bolstered by the 7-seat configuration, which is always the most sought-after layout in the regional used market. While Chinese luxury brands are new to the region, the robust build quality of the 01 suggests it will follow the strong value-retention trends of other premium tech-heavy vehicles.

Performance & Capability

The performance is led by a massive 476 horsepower output delivered through an advanced All-Wheel Drive system, enabling this 7-seater to feel agile and responsive despite its size. This power is particularly useful during high-speed highway merging or overtaking on the fast lanes of the E11 or E311. The 0-100 km/h performance is competitive with many sports sedans, providing a level of confidence that few SUVs in this segment can match. For weekend outings, the AWD system provides excellent traction on sand and gravel surfaces common in wadi excursions or desert-side camping. Ground clearance is optimized for both aerodynamic efficiency on the highway and the ability to clear speed bumps and uneven urban terrain without difficulty. The dual-motor setup ensures that torque is delivered instantaneously, which is a hallmark of the electric driving experience that traditional petrol engines can rarely replicate.

Comfort & Cabin

The cabin is a true sanctuary designed to withstand the harsh GCC climate, featuring an exceptionally powerful air conditioning system that provides rapid cooling even after the car has been parked in the sun. The 7-seat layout is thoughtfully designed with a focus on passenger comfort, offering ample legroom even in the rear-most row. High-quality synthetic or natural leather surfaces are used throughout, chosen for their durability and ability to stay comfortable in high-heat conditions. Tech-forward drivers will appreciate the massive touchscreen interface that controls everything from ambient lighting to the premium audio system, creating a lounge-like environment. Massive panoramic glass surfaces are treated with high-grade thermal insulation to prevent heat soak, while the available ventilated seats provide an essential layer of comfort during the peak of summer. Noise vibration and harshness (NVH) levels are kept to a minimum, making for a serene environment during long-distance road trips.

Safety

Safety is a cornerstone of the 01's design, coming standard with a highly advanced ADAS (Advanced Driver Assistance System) suite that is often an expensive option on its European rivals. This includes high-precision adaptive cruise control, which is a life-saver for the long, straight highway stretches between major GCC cities. Blind-spot monitoring and lane-keep assist provide an extra layer of protection during the aggressive traffic changes common in major metropolitan areas. The vehicle is built on a high-strength steel cage designed to provide maximum structural integrity in the event of an impact. Standard features such as autonomous emergency braking and rear cross-traffic alert ensure that both pedestrians and passengers are protected in urban environments. The inclusion of multiple airbags and ISOFIX points across the rear rows confirms its status as a top-tier choice for safety-conscious families.

The bottom line

For the tech-savvy family in the GCC, this ROX 01 is an unbeatable package that offers the power of a supercar with the versatility of a luxury van and the running costs of a compact hybrid. It is the perfect opportunity to jump into a future-proof vehicle that is perfectly suited for the unique demands of Gulf roads.

AI insights generated from market expert data. Always inspect the vehicle before purchase.